Home Services

More booked jobs from Google, Maps and AI.

Local SEO, Google Business Profile, Local Services Ads and Meta lead ads for roofers, movers, solar installers, garage door companies and other trades.

Local

search is where jobs are won

When a roof leaks or a move date is set, people search, call two or three companies and book the one that answers. The businesses in the map pack and top ads get those calls. Everyone else waits for referrals.

We help home service businesses own those positions. Our US moving company client went from 17 leads a month to 133 in ten months, with Google Business Profile calls up 119% and 11 leads in a single month coming from AI assistants like ChatGPT.

Specialist playbooks: roofing SEO, garage door SEO and solar SEO.

One moving company, ten months

From 17 leads a month to 245.

Monthly leads from Google, Maps and AI assistants for a US moving company. Peak season in lime. Read the full case study.

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What we do for home services

Built for calls, quote requests and booked jobs.

LOCAL SEO

Service and suburb pages that rank for "[service] near me" and "[service] in [city]" searches.

GOOGLE BUSINESS PROFILE

Weekly posts, photos, reviews and category setup to win the map pack.

LOCAL SERVICES ADS

Google Guaranteed ads that charge per lead, not per click.

GOOGLE SEARCH ADS

Emergency and high-value job keywords with call tracking.

META LEAD ADS

Quote request forms on Facebook and Instagram for solar, roofing and renovation offers.

AI RECOMMENDATIONS

Make sure ChatGPT and Google AI suggest you when people ask for a local pro.

How we grow home service businesses

Calls first, then the long game.

01
Local Audit

Map pack rankings across your service area, GBP health, reviews, site and ad accounts.

SEO process step 1, search position audit: hands reaching into a beam of light
02
Quick Wins

GBP fixes, call tracking and high-intent ads to bring in jobs while SEO builds.

SEO process step 2, strategic roadmap: overhead view of a person on a bench
03
Service & Suburb Pages

A page for every service and area you want work from, built to rank and convert.

SEO process step 3, execution and optimisation: people walking through a sunlit underpass
04
Report on Jobs

Calls, forms and booked jobs by source, so you know your cost per job.

SEO process step 4, commercial insight: silhouette walking toward light at the end of a tunnel

Case Studies

Home services results

7.8x more leads for a US moving company

Local SEO and Google Business Profile work took monthly leads from 17 to 133 in ten months.

3,000+ course enquiries in Cape Town

SEO and paid media turned traffic into predictable bookings for a training provider.

84% lower CPA on Google Ads

Same budget, six times the purchases, after a full account rebuild.

Frequently Asked Questions

Everything you need to know

Which home service businesses do you work with?

Roofing, garage doors, solar, moving, plumbing, electrical, HVAC, pest control, cleaning, landscaping and renovation companies worldwide. We have dedicated playbooks for roofing SEO, garage door SEO and solar SEO.

We tell you upfront if we work with a business that competes with you in the same service area, so you can decide.

PPC for contractors, meaning Google Ads and Local Services Ads, can bring calls in the first weeks. Map pack and organic rankings usually build over three to six months.

Yes. We set up call tracking so you can see which calls came from Google Ads, Maps, organic search and Meta.

Most home service clients start on our Foundation or Growth plan. See pricing.

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Turn search into a growing channel

We’ll show you how your business is currently positioned, where visibility is being missed, and what it would take to drive more leads and revenue through search. A focused conversation, grounded in your business.
CUT THROUGH THE NOISE

Search with clarity